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Application deadline was November 4, 2025 at 5:00 PM. Award announcement was January 2026. The stored deadline of 2026-09-25 does not match; the program has already closed.
"California Nutrition Incentive Program (CNIP) Expansion – WIC, WIC Farmers' Market Nutrition Program and Senior Farmers' Market Nutrition Program (CA)" is currently closed and not accepting applications.
California Nutrition Incentive Program (CNIP) Expansion – WIC, WIC Farmers' Market Nutrition Program and Senior Farmers' Market Nutrition Program (CA) is sponsored by California Department of Food & Agriculture. This program aims to enhance access to fresh fruits and vegetables for WIC, WIC FMNP, and SFMNP shoppers by providing incentives at authorized farmers markets.
The program prioritizes low-income communities facing diet-related diseases.
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2026 CNIP Expansion – WIC, WIC Farmers’ Market Nutrition Program and Senior Farmers’ Market Nutrition Program - California Grants Portal CNIP Expansion was established to encourage the purchase and consumption of healthy, California-grown fresh fruits, vegetables, and nuts by nutrition benefit clients, including WIC, WIC FMNP, and SFMNP clients.
For the 2026 CNIP Expansion – WIC, WIC FMNP and SFMNP, CDFA is seeking project proposals from qualified entities to support nutrition incentive shoppers and/or to distribute nutrition incentives to shoppers using a) WIC fruit and vegetable benefits (also known as Cash Value Benefits or CVB), b) WIC FMNP, and/or c) SFMNP benefits to purchase California-grown fresh fruits and vegetables at authorized Certified Farmers’ Markets.
As of 2025, WIC, WIC FMNP and Senior FMNP benefits are distributed electronically to participating shoppers. WIC FMNP shoppers and SFMNP shoppers will also receive CNIP incentives directly on their cards.
Applicants can propose projects that offer additional nutrition incentives and accompanying support (Track 1) or projects that focus solely on outreach, support, and technical assistance for shoppers, vendors, and market managers (Track 2).
Eligibility is limited to the following entities or combination of eligible entities: (a) Certified Farmers’ Markets authorized to accept WIC, WIC FMNP and/or SFMNP benefits(b) Non-profit organizations that are applying to work with Certified Farmers’ Marketsaccepting WIC, WIC FMNP and/or SFMNP benefits Applicants live or do business in California Matching Funding Requirement: Not a requirement, but applicants are encouraged to demonstrate cost sharing.
Cost sharing will be considered during the technical review process. Cost sharing may take the form of cash, materials, or in-kind support (e.g. staff time, rental space). Cost sharing may be from the applicant or third-party partners.
Costs incurred prior to the start of this project or unrelated to the proposed project will not be considered. The date (and time, where applicable) by which all applications must be submitted to the grantmaker. Time listed as “00:00” equates to midnight.
Expected award announcement The date on which the grantor expects to announce the recipient(s) of the grant. The length of time during which the grant money must be utilized. Total estimated available funding The total projected dollar amount of the grant.
Expected number of awards A single grant opportunity may represent one or many awards. Some grantors may know in advance the exact number of awards to be given. Others may indicate a range.
Some may wish to and wait until the application period closes before determining how many awards to offer; in this case, a value of “Dependent” will display. Estimated amount per award Grant opportunities representing multiple awards may offer awards in the same amount or in varied amounts.
Some may wish to wait until the application period closes before determining per-award amounts; in this case, a value of “Dependent” will display. Letter of Intent Required? Certain grants require that the recipient(s) provide a letter of intent.
Requires Matched Funding? Certain grants require that the recipient(s) be able to fully or partially match the grant award amount with another funding source. The funding source allocated to fund the grant.
It may be either State or Federal (or a combination of both), and be tied to a specific piece of legislation, a proposition, or a bond number. The manner in which the grant funding will be delivered to the awardee. Funding methods include reimbursements (where the recipient spends out-of-pocket and is reimbursed by the grantor) and advances (where the recipient spends received grant funds directly).
State agencies/departments recommend you read the full grant guidelines before applying. For questions about this grant, contact: 1-916-900-5020, cafarmtofork@cdfa. ca.
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According to the current listing, eligibility includes: Eligible entities, likely including non-profits, government agencies, and other organizations that can support these initiatives. Confirm the full requirements in the official notice before applying.
The current listing shows up to $750,000. Verify award ceilings, matching requirements, and allowable costs in the official notice.
The published deadline was September 25, 2026, which has passed. Check the official notice for any future application windows before investing time in a proposal.
California Nutrition Incentive Program (CNIP) Expansion – WIC, WIC Farmers' Market Nutrition Program and Senior Farmers' Market Nutrition Program (CA) is funded by California Department of Food & Agriculture. Verify program details on the funder's official page before applying.
This opportunity targets applicants in California. If your organization operates elsewhere, check the official notice for location requirements.
Applications go through the funder's official portal — the Apply Now link on this page goes there directly.
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