W. K. Kellogg Foundation – Thriving Children, Strengthening Families (Media Grants) is a grant from the W.

K. Kellogg Foundation that funds media and communications projects supporting children's well-being and family strengthening, particularly for vulnerable and underserved communities. The foundation prioritizes work that advances racial equity and helps children thrive from birth through early adulthood.

Eligible applicants include nonprofits, public agencies, and educational institutions with projects that use media to shift narratives, build public will, or expand access to programs that support thriving children and strong families. Grants typically start at $50,000 or more, with amounts varying by project scope and impact.

Grantseekers - W. K. Kellogg Foundation Thank you for your interest in partnering with the W.

K. Kellogg Foundation Do you envision a world where every child and family sees the road to success? Where a community’s future is determined by the people who live there?

All kids receive nurturing early care and education. Health care for mothers, birthing people and babies is readily available where they live. Good food is a given, along with support for the people who grow it.

Parents and caregivers land career pathways that sustain their family. And where everyone can heal from the harms of racism and contribute to a more equitable world. That’s the world we want to see, too!

If you work every day to make that world a reality – advancing innovative, community-driven solutions – we want to hear about it. Across the United States, with generational commitments in Michigan, Mississippi, New Mexico and New Orleans. We also fund in Chiapas and the Yucatán Peninsula in Mexico and in central and southwest Haiti.

We are unable to make grants for individuals, capital investments, political parties or candidates. We are honored to support an array of organizations creating a world where children, families and communities can thrive.

For example, the National Young Farmers Coalition addresses food access, entrepreneurship and generational wealth creation by drawing together more than 200,000 farmers and ranchers from across the United States to create equitable access to farmland. Our Commitments to Grantseekers Transparency, respectfulness, openness and honesty. Reviewing, considering and responding to all applications and inquiries with the utmost attention.

Making 80% of our final funding decisions within 60 business days of receiving a formal online proposal. If a request is declined, we provide rationale. What Grantseekers Say About WKKF Testimonials from our Grantee Feedback Surveys “To me the application process [was] akin to having a conversation about solving a problem.

[Our Program Officer] has a deep understanding of this community from a historical perspective and is a strong forecaster. ” “WKKF staff engaged [in] the proposal development process with a high level of enthusiasm, curiosity, professionalism and transparency. ” “During this [application] process I lost the love of my life, my wife.

[WKKF staff] consistently showed grace and encouragement to me and [their] empathy toward my family and what we have gone through truly touch my heart in ways that I cannot express. ” Our application process is always open. In general, we don’t have specific grantmaking cycles or deadlines.

Familiarize yourself with our priorities, where we fund and what we don’t fund. Register in our grants management system, powered by Fluxx. Submit a letter of inquiry (LOI) through Fluxx.

LOIs should briefly describe your funding request to give us a high-level understanding of your work. Once you submit your LOI, you’ll hear back from us within 30 business days via email with next steps. At this time, we either encourage a more formal proposal or decline.

After we receive your formal proposal, we take 60 business days to review. If needed, we’ll work with you to refine your proposal, then make the final funding decision. Get step-by-step instructions for registering in Fluxx and preparing and submitting your LOI, including prompts to focus your request.

Instructions are available in English , Spanish , and Haitian Creole . Important notice: Be careful with your information . WKKF will never request personal, organizational or financial information via text or SMS.

If you receive a message and are uncertain of its legitimacy, please contact our Concierge Desk .